The frenzied activity at the Wonderful booth during the recent United FreshMKT Expo, here, served as a microcosm of the success that company’s lineup of products has experienced of late, with Wonderful Halos leading the way.
As the fifth season for Halos comes to a close, Wonderful officials reflected on some of the milestones that the brand has achieved.WonderfulAt the recent United FreshMKT Expo in Chicago amid the POS displays that are key to driving sales for Wonderful Halos are Adam Lazo, Diana Salsa and Zak Laffite of The Wonderful Co.
“We broke all records as we finished our fifth season,” said Diana Salsa, director of marketing for Wonderful Citrus. “We added over 3 million households and…….