Sanofi is making a spring allergy season last-push at Walmart with this multi-branded display. Probably intended for an end cap fixture, this display found its home on the floor in the pharmacy section.
The unit is broken out into three distinct sections for their family of allergy products…..Nasacort, Allegra and Xyzal. Albeit, not a complex structure but what makes this display work well is the large riser and base copy areas. Both offered plenty of real estate to deliver brand-specific messaging. Separate IRC pads were made available on the bottom portion of the riser.
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