Native Grows Brands And Expands Into Retail
Started as a direct-to-consumer brand, Native is expanding quickly into major U.S retail chains with several well designed POP displays. Recently, Native was spotted in CVS promoting their high performance deodorant line with this custom dress up kit.
The dress up kit was designed to fit over one of CVS ‘s skinny tower fixtures. If you recall, skinny tower displays became an enduring part of the CVS style guide many years ago and has evolved into a more permanent style fixture that brands can enhance and easily execute in store.
This Native display merchandised three of their best-selling deodorants: Coconut & Vanilla, Cucumber & Mint and Charcoal. Custom signage, shelf talkers and riser were designed to fit into existing elements on the metal fixture. Large, branded side panels finished the ensemble and provided a clean, fresh look.
If you are interested in Native’s Spring Scents, the brand just announced that they are now available exclusively online.