The indescribably delicious taste of sweet coconut covered in chocolate is different than most other candies out there. In 1919, it was given a name: Mounds bars. Sixty-nine years later, Almond Joy and Mounds became a part of the Hershey family. Over the years, the brand has excited taste buds and brought a sense of paradise to fans. Now, after taking its own vacation from the TV spotlight for a few years, Almond Joy and Mounds are back to remind fans to take a moment to disconnect and mentally escape to the tropics.
Research
As our teams’ creative wheels began to spin, we wanted to know what fans of this coconut and chocolate combination were missing out on. How can Almond Joy and Mounds make fans’ lives a little bit sweeter? Here is what we uncovered.
