POP Parade March 2014
Floor

POP Parade March 2014

The Barrel Connection The semi- premium liquor consumers at retail were in for a pleasant surprise when they found this floor standing unit which resembled a real wooden barrel. Created by Jayna Packaging Pvt Ltd,  […]

Trending POP In-Store : Edition 8
Counter

Trending POP In-Store : Edition 8

Popon is pleased to bring you our eighth installment of cool POP displays, trends and ideas. Our vigorous store checking schedule presents us with numerous neat examples of designers and brands coming together to deliver […]

POP Parade Februray 2014 - Part 2
Counter

POP Parade February 2014 – Part 2

Bright and Clean This bright, green coloured display is consistent with the entire Scotch Bright range of POP at HyperCity, Mumbai. The floor stand was produced using MDF and sun board, with a huge product […]

Cadbury POP Displays
Articles

Point of Buying is Not a Static Medium

This month Point of Purchase explores the confectionary space by talking to two leading brands in this segment – Cadbury and Parle as well as retail solution providers and a few GT traders on the […]