POPAI India Awards
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Our Favorites From POPAI India

The 6th Edition of OMA awards which took place at Pragati Maidan, New Delhi on August 4th honored bigwigs from marketing & retail industry. Point of Purchase Advertising International (POPAI) India, the global association for marketing-at-retail, represents […]

POP Golf Displays
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High-End Golf Displays Drive Sales

Inspired by this weekend’s Ryder Cup, our staff decided to publish a quick snapshot of a few golf displays we spotted on recent store checks. Anyone whose been to a retailer that specializes in high-end […]

Creating Retail Signage
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Optimizing Retail Spaces With POP

On a recent store check at sporting goods retailer Dick’s,  we ventured into the outdoor apparel section for a peek. There we found a creative way in which the retailer uses dead space on the […]

Creative Instore Solutions
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CIS Wins Lifetime of Achievement Award

Creative Instore Solutions (CIS) triumphed at the POPAI Marketing at Retail 2016 awards, taking home numerous accolades, including a coveted Pinnacle Award for our founder Stephen John Howell. The annual awards which recognize the most […]

Katy Perry Katy Kat POP Displays
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Katy Perry Launches The Purrrrfect Collection

Earlier this year, Katy Perry and Covergirl launched a brand new cosmetic line called Katy Kat. The highly anticipated collection includes lipsticks and mascaras that are available in a broad range of colors.   Since […]