Shaq Inks Deal With Epson Papa John’s, Ring, Gold Bond, The General, Icy Hot and Carnival are just some of the wide-ranging product endorsement deals that basketball legend Shaquille O’Neal is repping these days. Shaq […]
You’ve never hatched like this before! Hatchimals WOW is a larger than life, adorable Llalacorn (part llama, part unicorn) that hatches from an egg and has a neck that can magically shrink or grow up […]
Mascara Display Offers Bolder, Fuller, Longer Lashes Ulta recently rolled out this Mascara display to help shoppers get fuller and longer lashes. The end cap display, which shopped from both aisles, was designed with 20 […]
This past Summer, Crest expanded its line of gum health-focused toothpastes with Crest Gum and Sensitivity, a new variant that helps prevent sensitivity by wrapping your teeth in a shield of protection against hot and […]
Covergirl is upping their lash game at Walgreens this month with a feature end cap display that promoted several of the brands lash-enhancing products. The display’s theme – ‘Up Your Lash Game’ – was cleverly […]
In order to survive in the very competitive makeup and skincare industry, global beauty brands, such as Revlon, must continue to innovate and spend heavily on in-store and online marketing. Last year, beauty-product sales including […]
Walmart Taps Into Acting Couple To Promote Hello Bello With the help of a celebrity partnership between Kristen Bell and Dax Shepard, Walmart is using its low-cost pricing model to meet the demand for more […]
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