Mondelez World Travel Retail (WTR) has rolled out its personalised Toblerone Messages to travel retail worldwide following a ‘promising’ pre-launch with Dufry in the first quarter of the year. Toblerone Messages was developed in response […]
Through a system called CreaSolv Process, the plastic from the sachets will be recovered and then used to create new ones for Unilever products – creating a full circular economy approach Unilever, the consumer goods […]
Coors Light has introduced the world’s first beer cans with sun activated ink technology exclusively to the Canadian market. Available nationwide, the Coors Light Summer Certified cans have six limited edition designs painted in photochromic […]
There’s not a person on this planet who hasn’t heard of Sally Hansen. Have you ever walked into a drugstore and not found a vast collection of nail and body products on the shelves? Exactly. […]
Coca-Cola’s hugely successful Share a Coke campaign is back, with this year’s campaign swapping out the logos on Coca-Cola, Coca-Cola Zero Sugar and Diet Coke bottles with those of summer holiday destinations. The drinks brand […]
Yoplait is suffering through a Greek crisis. Chobani, which popularized Greek yogurt in America, overtook General Mills’ Yoplait last year to become the country’s biggest yogurt brand. That a 12-year-old upstart could overtake a powerhouse […]
First came a 20-year agreement with the Pittsburgh Penguins to put its name on what is now called PPG Paints Arena. Now Pittsburgh’s hometown coatings giant is hoping for even broader exposure among hockey fans […]
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