Tecate Launches Claim Your Corner Promotion
Brands

Tecate Launches Claim Your Corner Promotion

Tecate has introduced “Claim Your Corner,” a retail promotion running July 1- Aug. 31, leading up to the championship boxing bout between the No. 1 fighter in the world, “Golden Boy” Canelo Alvarez, and his […]

Axe Body Spray
Brands

Axe Helps Guys Find The Magic

According to research, 64% of young guys think body spray and antiperspirant dry sprays are the same thing*. Fact check – they’re not. With 1 in 2 guys thinking that they should apply body spray […]

McCormick Buys Reckitt Benckiser
Brands

McCormick Buys Reckitt Benckiser Food Group

McCormick Buys Reckitt Benckiser Food Group Unit for $4.2 Billion McCormick & Co. agreed to acquire Reckitt Benckiser Group Plc’s food business for $4.2 billion, adding French’s mustard and Frank’s RedHot sauce to its lineup […]

“Proudly Brewed Across America” campaign
Brands

Proudly Brewed Across America Campaign

  Budweiser is out with another on-packaging promotion. Today, the Anheuser-Busch brand is unveiling 11 versions of cans and bottles, each bearing the name of a state with a Budweiser brewery (or in California’s case, […]

Persil Powergems
Brands

Unilever Launches Biggest Laundry Breakthrough

Nearly three months after Unilever CEO Paul Polman promised shareholders greater returns coupled with investments to drive growth, the launch of what it calls the biggest laundry breakthrough in a decade will be a key […]

Coca-Cola No Sugar
Brands

Coca-Cola Launches New Sugar-Free Soft Drink

Coca-Cola has launched a new sugar-free soft drink due to consumer demand for healthier options. The revamped drink will replace the popular Coke Zero and has been designed to taste as close as possible to […]