Pill-Masker Products Gets a New In-Store Display
Brands

Pill-Masker Products Gets a New In-Store Display

To help retail partners showcase its Jackson Galaxy co-branded Pill-Masker Paste for Dogs & Cats, Tomlyn, a developer of scientifically developed, veterinarian-approved animal health products, has designed a new point-of-purchase (POP) display kit. The POP […]

Slim Jim Premium Smoked Sticks Floor Display
Brands

Slim Jim Steps Into Premium Smoked Sticks

Last fall, Conagra introduced their new Slim Jim Premium Smoked Sticks which feature premium cuts of 100 percent grass-fed beef or 100 percent premium pork. Slim Jim is one of many established brands that are being […]

Deadpool Endorses a Tequila Brand
Brands

Deadpool Endorses a Tequila Brand

Deadpool has picked his poison: Marvel’s smart-ass antihero is the new “creative director” of Espolòn tequila — and in a clever bit of meta-marketing, he’s taking a swipe at “Deadpool” star Ryan Reynolds, who recently […]

Nestle Launches Pink KitKats
Brands

Nestle Launches Pink KitKats

The chocolate coating is an Instagrammable lurid lipstick pink with the promise of a unique “intense fruity taste”. UK consumers will next week be the first in Europe able to buy Nestlé’s four-finger KitKat, made […]

Anheuser-Busch Acquires UK-Based Spirits Company
Brands

Anheuser-Busch Acquires UK-Based Spirits Company

In recent years, Anheuser-Busch InBev’s “global growth and innovation team” ZX Ventures has invested in at least nine international breweries, and now the company is pushing into spirits. ZX Ventures today announced the acquisition of […]

Brands

Budweiser and Jim Beam Toast To The Future

Today, Budweiser and Jim Beam® bourbon toast to the future as they join their 365 collective years of stateside distilling and brewing history to kick off a new friendship and marketing collaboration. The all-American pair […]