Flonase Children's
Articles

GSK Launches Children’s Flonase Line Extension

A recent study indicated that over the past 20 years, the number of children suffering from allergies has doubled, affecting an estimated 40 percent of children nationwide. Last month, GSK launched a line extension of […]

Star Wars The Force Awakens
Articles

The Force Awakens At Walmart

Since its debut on December 2015,  Star Wars – The Force Awakens has been smashing box office records, becoming  the highest-grossing installment of the franchise, the highest grossing film in North America, and the third highest grossing […]

Diet Coke Its Mine Campaign
Articles

Diet Coke Fans Can Own A Piece Of The Brand

Diet Coke recently launched a first-of-its-kind campaign centered around a new HP print technology which uses variable data algorithms to create millions of custom label designs from one piece of art. The campaign, called ‘It’s […]

Air Wick Multi Layered Life Scents
Articles

Air Wick Multi Layered Life Scents Half Pallet

RB, formerly known as Reckitt Benckiser, is the maker of Air Wick branded products and is a world leader in household, health and personal care. RB recently teamed up with mass retailers to launch four […]

Covergirl Plumpify
Articles

Covergirl Wants To Plumpify Your Lashes

Covergirl and pop artist Katy Perry have teamed up to promote the brands newest innovation…..Plumpify blastPRO mascara. Women are constantly trying new mascaras in search of the Holy Grail that delivers huge volume so Covergirl […]

2016 Spring Is In The Air
Articles

Spring Is In The Air

Spring is upon us and with that, so are numerous in-store promotions for the Easter holiday. According to a recent survey conducted by NCA, it projects this year’s domestic retail sales of Easter candy will […]

2016 Easter Displays Part 2
Articles

Spring Is In The Air – Part 2

More POP holiday merchandisers to view from drug and mass retailers.   Walmart – Happy Easter Pallet Bins Target – Easter For Everyone End Cap Sign Walgreens – Jelly Belly Side Kick CVS – Build […]