Bud Light Seltzer has launched a new campaign that encourages shoppers to take a little time off with its “Out Of Office” seasonal variety pack. The limited edition packs feature flavors like Classic Lime Margarita, Watermelon Mojito, Strawberry Daquiri, and Mango Mai Tai which provide the classic taste of vacation drinks we all know and love.
To help promote the campaign, the brand has launched several in-store merchandisers, one of them being this gorgeous standee display. The display was designed using vacation related visuals such as the waterfalls, luscious flowers and fruits and of course, the wooden out of office sign. Several lug-on pieces added the perfect amount of dimension, which helped stitch all of the graphic elements together.
In addition to retail displays, Bud Light Seltzer is also encouraging everyone to send their best out-of-office emails to budlight.com/tastetimeoff for a chance to win $1,000 prize toward their next vacation.
Like all good things, this seasonal variety pack is only available until May 15.
Sources include:
Bud Light Seltzer
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