Use as Imagined. It’s so much more than a bag………..is the name of the campaign theme Ziploc is using to tout shoppers and encourage them to unzip their imagination to see what they can create with Ziploc’s slider bags.
This half pallet display was designed to support the ‘imagination theme’ using color coded product shelves and large zipper graphics. Both side panels were decorated with ‘many-use’ images which were also incorporated into print and TV spots. The images were also depicted on the brands website which explains how to make three creative snack ideas for kids using Ziploc bags. Who would have ever thought you can do so much with a Ziploc bag!
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