S2K Graphics signs on as exclusive P.O.P. partner for Andy’s Frozen Custard
Industry leader in P.O.P. merchandizing to provide P.O.P. solutions for rapidly expanding QSR-plus chain
S2K Graphics, an affiliate of Franke Group and a nationally recognized leader in point-of-purchase (P.O.P.) merchandising, was recently selected by Andy’s Frozen Custard as the chain’s exclusive P.O.P. partner as the franchise continues to expand into new regions.
Andy’s Frozen Custard — the largest privately owned frozen-custard-only QSR-plus in the country — recently opened its 55th store and plans on opening one to two stores per month over the course of the next year. The popular custard chain is well known for providing a quality product, excellent customer service and community involvement. Most importantly, the franchise is committed to making sure that its valued customers have the same memories and experiences no matter which location they attend.
“We were looking for a communicative partner who could not only keep up with our demand as a rapidly growing company, but also help us with both short- and long-term needs,” said Stevie Stryker, southern region marketing specialist for Andy’s Frozen Custard. “For us it was important to choose a company that could not only provide us P.O.P. materials that stay true to our standard signage but also offer us flexibility and innovative options as we continue to grow. We’re thrilled to be working with S2K Graphics as they help us convey our messaging throughout our stores.”
Stryker reached out to S2K Graphics after research led her to a press release announcing S2K Graphics’ inclusion in Creative Magazine’s “Top 50 P.O.P. Companies” list. After the initial call — in which S2K Graphics shared information about its quality, affordability and expertise with large national chains — S2K Graphics sent Andy’s Frozen Custard a sample poster and lawn sign, and paperwork was signed.
“The quality of our products ultimately brought this exciting partnership to fruition,” said Dan Pulos, founder and president of S2K Graphics. “We’re so pleased to begin this journey with Andy’s Frozen Custard, outfitting their new stores with eye-catching P.O.P. elements to communicate their seasonal promotional messages. On a related note, the last time I was in Nashville to visit our production facility, I traveled an hour outside of the city to a local Andy’s Frozen Custard and I have to say it was hands down the best dessert I’d had all year. I’m a big fan!”
In September, S2K Graphics shipped out its first batch of P.O.P. to the chain, aiding them in the opening of three new locations. To learn more about S2K Graphics and its innovative products, please visit http://www.s2kgraphics.com. To learn more about Andy’s Frozen Custard, please visit http://www.eatandys.com.
ABOUT S2K GRAPHICS
S2K Graphics, an affiliate of Franke Group, was founded in 1989 as a one-person sign shop and grew with an uncommon focus on client service, print quality, teamwork and innovation. Today, S2K Graphics is a nationally recognized leader in point-of-purchase (P.O.P.) execution services, designing, manufacturing and distributing a broad array of innovative, disruptive, color-matched P.O.P. elements. To learn more about S2K Graphics, visit http://www.s2kgraphics.com.
ABOUT ANDY’S FROZEN CUSTARD
In 1986, John and Carol Kuntz founded the business in Osage Beach, Missouri, and named it after their son and current president, Andy. Today, Andy’s Frozen Custard is the largest privately owned frozen-custard-only QSR-plus in the country, with more than 1,000 employees system-wide. Each Andy’s Frozen Custard location is open year-round with an approach that is fairly simple: hire great people, treat them right and create a product that is made fresh every hour with only the finest ingredients. Andy’s Frozen Custard has three primary focuses: product quality, customer service and community involvement. With locations throughout Missouri, Arkansas, Arizona, Colorado, Illinois, Kansas, North Carolina, Oklahoma, Tennessee and Texas, these little frozen custard shops offer customers a slice of hometown Americana, where “it’s fun to be a kid for a while!” For more information, visit http://www.eatandys.com.