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POP Parade March 2020
Amla Reveals The Secret For Silky Hair Cadbury Launches Choc-Filled Cookies McVitie’s Phones Up Some Biscuits Cadbury Says It With Silk Kari Kari […]
Year: 2020
Articles
Barefoot Launches Hard Seltzer
Last month, Barefoot jumped into the hard seltzer category launching the first nationally distributed hard seltzer made with wine. Barefoot Hard Seltzer is produced using three main ingredients (Barefoot Wine – seltzer water – natural […]
Articles
Starbucks Launches Nitro Cold Brew
PepsiCo and Starbucks Launch Nitro Cold Brew Following the successful release of Nitro Cold Brew in August 2019, Starbucks decided to introduce their popular drink to grocery and convenience store retailers. Available in Black, Vanilla […]
Brands
Kraft Heinz Cost Cuts Damaging Brands
How did things go so wrong for Kraft Heinz, one of the nation’s largest, most recognizable food companies that’s backed by one of the nation’s most beloved investors? In February, Kraft Heinz announced a 2.7% […]
Articles
Epson And Shaq Stand Tall At Staples
Shaq Inks Deal With Epson Papa John’s, Ring, Gold Bond, The General, Icy Hot and Carnival are just some of the wide-ranging product endorsement deals that basketball legend Shaquille O’Neal is repping these days. Shaq […]
Brands
Bear Naked Granola Creates New Pouch
Kellogg’s San Diego-based granola brand Bear Naked says it has introduced the first fully-recyclable stand-up barrier pouch for food in the United States. Previously Bear Naked had a dedicated pouch recycling program with TerraCycle, but […]
Articles
Guinness Stacker Strums Up Sales
Guinness Countdown to St. Patrick’s Day Guinness, the Irish stout brand owned by Diageo, has kick started the countdown to St. Patrick’s with a multi-channel campaign that includes a sweepstakes promotion, social media and some […]