Sonoco, one of the largest diversified global packaging companies, today announced it has signed a definitive agreement to acquire Peninsula Packaging Company for approximately $230 million in cash. Peninsula, which is owned by a fund […]
Earlier this month, GSK Consumer Healthcare announced the nationwide launch of their new over-the-counter allergy relief treatment FLONASE® Sensimist™. Sensimist joins FLONASE® Allergy Relief and Children’s FLONASE® Allergy Relief in the FLONASE product family, offering a […]
Nestlé has underaken a major brand overhaul for the Nestea ice tea brand, aiming to evolve the brand to be more on trend by touting fewer ingredients and a “clean” nutritional label. The Swiss food […]
Dos Equis is making a festive day even more exciting by giving LDA+ consumers everything they need to spice up their Cinco de Mayo celebrations. From the hottest Mexican cantina in the city to the […]
Display valuable product information to aid shopper decisions and boost sales using the new Coiled Tether with Split Ring and Wing Nut from FFR Merchandising. Coiled Tethers are a versatile merchandising solution that can be […]
What’s In A Brow? If you ask the brow experts over at Benefit Cosmetics, they will tell you that brows matter. According to the company’s website, recent studies have shown that eyebrows may be the […]
Procter & Gamble Co., which claims to be the world’s largest advertiser, is reviewing every one of its agency contracts as part of a crackdown on rip-offs related to digital marketing. Marc Pritchard, chief brand […]
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