Sally Hansen Go Chrome
Articles

Sally Hansen Go Chrome Or Go Home

The Chrome Look Now Comes Home Sally Hansen, the leader in creating salon- inspired nail innovation at home, recently partnered with Walgreens to launch their limited edition Salon Chrome Kits. Available in 5 trending shades, […]

Barbadillo Uses Thinfilm’s Technology
Brands

Barbadillo Increases Wine Sales and Engages Consumers

Thinfilm Electronics ASA, a global leader in NFC (near-field communication) mobile marketing and smart product solutions, helped Bodegas Barbadillo (“Barbadillo”) boost sales in Spain by collaborating on a summertime ‘Tap & Win’ marketing campaign that […]

Menasha Acquires ARI Packaging
News

Menasha Acquires ARI Packaging

Menasha Corporation, a leading provider of graphic consumer packaging, merchandising solutions, contract packaging and fulfillment services, has acquired ARI Packaging of Alsip, Ill., a supply chain service provider in the retail merchandising assembly and primary/secondary […]

Mars Recent In-Store Marketing Campaigns
Floor

Mars Recent In-Store Marketing Campaigns

Hitting shelves in May 2017, Mars M&M’s has been busy promoting their new Caramel M&M. According to sources, development of a chocolate and caramel combination took years to perfect, because the “lentil” inside each M&M candy had […]

Preventing The Front Lip Flop
End Cap

Preventing The Front Lip Flop

A few years ago, we published an article that offered several solutions to keep the sides of displays from pulling out. On a recent store check, we found a couple of trays on shelf that […]

Always Discreet End Cap Display
Articles

Proctor & Gamble Goes Discreet

Walgreens is promoting P&G’s new Boutique underwear – Always Discreet – with dedicated end cap displays and discount coupons this month. Brand claims tout that Always Discreet Underwear offers incredible protection that hugs your curves […]

Samaritan's Purse Operation Christmas Child
Articles

The Amazing Journey of a Simple Shoebox Gift

The Amazing Journey of a Simple Shoebox Gift This holiday season, Hobby Lobby is once again partnering with the largest Christmas project of its kind, Operation Christmas Child. How’s it work? Families, community groups and […]